EasyInsights
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About
EasyInsights is a powerful analytics tool designed to help performance marketers improve their Return on Ad Spend (ROAS) by leveraging first-party data in a cookieless environment. The platform gathers data from over 50 applications and platforms, providing features such as data transformation, enrichment, and visualization to unlock valuable insights. It offers specific solutions catering to industries like eCommerce and lead generation while addressing pain points related to attribution, reporting, and audience segmentation. Organizations can benefit from features like server-to-server integration and real-time attribution modeling, along with integration capabilities for platforms like Google Ads and Meta. Additionally, EasyInsights faces common challenges seen in digital marketing, including inaccurate tracking and fragmented data, and provides solutions to manage them effectively. Pricing plans range from basic starter tiers to advanced solutions tailored for agencies and enterprises, ensuring flexibility and scalability. Coupled with various customer success stories, this tool aims to foster data-driven decision-making for enhanced marketing strategies.
Platform
Task
Features
• real-time data monitoring
• performance marketing optimization
• customizable data sources and destinations
• cookieless tracking solutions
• accurate attribution models
FAQs
What is the meaning of 'data source' and 'data destination'?
Any independent entity created on a publisher platform, CRM, E-Commerce store or data warehouse which can be granted access to.
Do you have specific pricing for Agencies?
We understand that agencies come in all sizes, and we offer flexible plans to meet their specific needs.
What happens if my payment gets rejected?
Your data will cease updating after 14 days of an unsuccessful payment.
Pricing Plans
Starter
INR200.00 / per month• 5 Data Sources
• 3 Data Destinations
• Realtime Sync Frequency
• Web CAPI implementation for Facebook
• GCLID upload to Google Ads
• Supports multiple audience and event setups
Advanced
Unknown Price• Unlimited Leads/Transactions
• Custom Sources, Destinations & Models
• First Party Data Ownership & Management
• Lifetime Marketing Data Ownership
• Real-time Attribution
• Predictive Analytics and Machine Learning capabilities
• Data Management and Cohort Analysis
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