Optimove
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About
Optimove is a Customer-Led Marketing Platform that empowers businesses to leverage a real-time Customer Data Platform (CDP) to orchestrate personalized multichannel campaigns tailored to specific customer needs. It provides a Digital Experience Platform enabling personalized experiences across various channels. Optimove combines CRM marketing with gamification and offers a range of native marketing channels such as email, in-app messaging, digital ads, and more. The platform emphasizes the importance of customer relationships and enables companies to increase customer lifetime value through intelligent marketing strategies. A focal point of its features includes smart campaigns powered by AI, dynamic content recommendations, and extensive customer analytics to drive engagement and conversion rates.
Platform
Features
• email marketing
• in-app messaging
• multichannel decisioning
• mobile push notifications
• ai-driven optimization
• real-time customer data platform (cdp)
• digital ads management
Pricing Plans
Build
Free Plan• Up to 150 Customer Attributes
• Stream (Journey) Builder
• Up to 3 Marketing Channels
• Up to 55 Weekly Campaigns
Grow
Free Plan• Up to 300 Customer Attributes
• Optimization Bot
• Up to 5 Marketing Channels
• Up to 160 Weekly Campaigns
Scale
Free Plan• Unlimited Customer Attributes
• Self-Optimizing Campaigns
• Unlimited Marketing Channels
• Unlimited Weekly Campaigns
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