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Castify.ai

Ad Operations Manager

Castify.ai simplifies OTT app creation, distribution, and monetization, enabling video content owners to expand their audience and maximize revenue across multiple platforms.

operationsonsiteHerzliya, ILfull-time

Education Requirements:

  • Bachelor's degree in a relevant field (Business, Industrial engineering, Economics, etc.) - an advantage

Experience Requirements:

  • Strong analytical skills and experience using data to make decisions

  • Excellent communication and collaboration skills

  • Ability to work independently and prioritize tasks effectively

  • Deep interest and understanding of digital advertising, and the CTV ecosystem

  • Experience in programmatic ad monetization ecosystem including SSP/DSP platforms and ad servers an advantage

Other Requirements:

  • Fluent English, spoken and written - a must

Responsibilities:

  • Be responsible for planning and managing programmatic campaigns, display and video on CTV and mobile, including tracking metrics, identifying any issues that may negatively impact performance, and adjusting as necessary

  • Optimizing campaigns performance and profitability by analyzing different monetization channels, user behavior, and engagement

  • Work closely with the product and engineering teams to implement monetization features

  • Analyze market trends and competitor activity to inform monetization strategy

  • Monitor and track CTV apps monetization performance, analyzing data and use insights to improve results on our inventory Explore new revenue streams and opportunities

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Castify.ai

Technical Product Manager R&D

Castify.ai simplifies OTT app creation, distribution, and monetization, enabling video content owners to expand their audience and maximize revenue across multiple platforms.

productonsiteHerzliya, ILfull-time

Experience Requirements:

  • At least 2 years experience as a product manager / data analyst / developer or similar positions

  • Previous Experience in OTT /Streaming / Ad Tech / Gaming

  • Familiarity with UI/UX design

  • Experience with SQL and DB special Google Bigquery

Other Requirements:

  • Proactive person, self learner.

  • Project and task oriented person.

  • Familiarity with Programmatic basics and relevant industry trends (expert level knowledge not required)-Advantage.

  • Knowledge Excel Ad Networks; knowledge of Header Bidding/Wrapper and various ad Formats/Ad Platforms - Advantage

Responsibilities:

  • In this role, you will need an understanding in OTT and Streaming, Programmatic Advertising, Integrations (reading API specs), Data, testing, troubleshooting, and more

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Castify.ai

Sales Manager Business Development

Castify.ai simplifies OTT app creation, distribution, and monetization, enabling video content owners to expand their audience and maximize revenue across multiple platforms.

salesonsiteHerzliya, ILfull-time

Experience Requirements:

  • At least 5 years experience with selling technology/content / services in one or more of the following: -Broadcast TV ecosystem -Streaming TV ecosystem

  • A strong understanding of technology, including broadcast and digital video workflows

  • Passion, self-drive and an entrepreneurial attitude

  • You have extensive experience navigating complex organizations and closing sales

  • Great communication skills customers love you

Responsibilities:

  • As part of this position, you will be responsible for building a pipeline of perspective clients and overseeing the sales process from the initial lead generation stage all the way through to the finalization of a deal

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