Marilyn is a cutting-edge commerce technology marketing platform designed to transform how businesses make data-driven decisions. This comprehensive suite provides marketers with enhanced insights into performance, optimizes shopper engagement, and promotes stronger brand growth. Its features include robust ecommerce insights, centralized media management, and vendor fusion to identify new revenue opportunities. By seamlessly integrating with various services, Marilyn maximizes the effectiveness of digital commerce and marketing strategies.
• enhanced decision-making
• centralized media management
• vendor performance optimization
• ecommerce insights across multiple channels
• commerce marketing mix model
• real-time program performance analysis
• connected experiences for shoppers
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