Aura
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About
Aura is a leading SaaS platform specializing in workforce analytics, designed to enhance decision-making for private equity firms and other businesses by providing credible workforce intelligence. It enables users to make insights-driven decisions, optimize strategies, boost productivity, and reduce costs efficiently. The platform aggregates over 1 billion data points from more than 12 sources, including job postings, employee profiles, and company data, making workforce analysis fast and reliable. Notable clients have praised Aura for its ability to swiftly focus on critical insights, supporting investment strategies and filling data gaps in analyses. Aura’s deployment record includes over 1,300 projects and 500 diverse clients. Pricing plans range from consumption-based to subscription options, each with tailored support and access levels to insights. With frequent data updates from various public and proprietary sources, Aura remains a critical tool for sectors like finance, consulting, and HR.
Platform
Features
• dynamic dashboards
• comprehensive workforce insights
• data from multitude of sources
• fast and reliable analytics
• support for strategic decision making
FAQs
Where does Aura get the data?
Aura collects data from public records, online profiles, job ads, and public notifications of layoffs.
How many companies does Aura cover?
Aura's data encompasses over 20 million companies globally, including public and private entities.
How often is the data updated?
Data is updated daily, weekly, or monthly depending on the type.
How does Aura deliver the data?
Data delivery is available via a self-serve platform with dashboards or through a Snowflake share.
What type of clients does Aura work with?
Aura serves various clients including hedge funds, private equity, consultancy firms, and HR organizations.
In what cases does Aura's workforce headcount differ from reported counts?
Discrepancies can happen in industries with limited online employee visibility.
How does Aura compensate for profiles not having online presence?
Aura relies on public data sources instead of a 'black-box' estimation approach.
How does Aura consider lags in reporting online profiles?
Their exact count methodology ensures high confidence in data quality despite inherent limitations.
Pricing Plans
Consumption
Free Plan• Unlimited seats
• Unlimited insights
• Tiered annual commitment
• Volume-based discounts
• Same day support
• All users can view Projects and Reports
Subscription
Unknown Price• Flexible seats for your team
• Access for individually licensed users
• Same day support
• Projects and Reports limited to only licensed users
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