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Alfi

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About

Alfi is an enterprise SaaS platform revolutionizing digital out-of-home advertising with AI and computer vision. It enables real-time audience measurement and targeted ad delivery while prioritizing user privacy. The platform detects audience demographics such as age and gender without tracking personal data, ensuring compliance with privacy regulations like GDPR, CCPA, and HIPAA. Alfi delivers analytics data for advertisers to drive sales effectively without utilizing cookies or identifiable information.

Platform
Web
Keywords
digital marketingcomputer visionai advertisingaudience analyticsprivacy-compliant
Task
advertising platform
Features

computer vision

privacy compliance

ai & machine learning

interactive experience delivery

real-time audience measurement

FAQs
What is ALFI?

ALFI is an intelligent software powered by AI and computer vision, creating interactive digital out-of-home advertising experiences.

How does ALFI work?

ALFI’s software turns displays into intelligent screens detecting audiences to serve appropriate ads based on their gender and age.

How does it benefit advertisers?

ALFI allows brands to serve relevant ads without capturing personal information, enhancing ad effectiveness.

Does ALFI use facial detection or facial recognition?

ALFI uses facial detection to gather audience metrics but does not track or recognize individuals.

Is ALFI’s technology GDPR and CCPA compliant?

Yes, ALFI does not store personal data, making it compliant with GDPR and CCPA.

Does ALFI collect consent from users?

ALFI does not collect or store personal data, therefore no consent is needed.

Does Alfi track or report on ethnicity?

No, Alfi does not deploy technology for tracking ethnicity.

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