Neoma Gaia
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About
Neoma's Gaia platform uses AI and IoT to integrate systems, spaces, and people to automate operational workflows and deliver world-class, human-centric experiences. It offers solutions for various industries including sports & entertainment, hospitality, industrial sites, banking, workplaces, commercial spaces, and senior living. The platform includes Gaia Connectors, a staff app, management analytics, and various touchpoints (CCTV cameras, AI units, BLE tags). It provides features such as data and IoT integration, people counting, space occupancy monitoring, queue management, crowd monitoring, automated workflows, and personalized customer engagement. Neoma highlights case studies demonstrating improved ROI and operational gains.
Platform
Task
Features
• data analysis
• ai-driven platform
• push notifications
• sdk
• qr code scans
• ble sensors
• customer behaviour analysis
• personalised outreach
FAQs
How can we help? Search by topic, or product
Our Commercial Platform is a SaaS AI-driven platform that understands and elevates the app user journey via a rich personalised outreach on- and offsite.
How can Gaia AI reach out to my customers ?
Once the Gaia SDK is installed on your property app, the Gaia AI analyses the behaviour of your app users (app usage, push engagement, profile, etc.) and builds profiles to best engage with them. Gaia AI will then influence customers at the right time, place and with the right content.
How does the AI work ?
The AI engine works in 2 ways: 1- Understanding the customer behaviour on the app and in mall (via QR codes scans or BLE sensors) 2- Sending push-notifications automatically, without requesting human monitoring.
Can Gaia AI reach out to my customers upon SDK installation ?
No, the Gaia AI needs to accumulate data for few weeks to create customer behaviour patterns to determine which content matches which targets.
How is the Gaia Platform different from my existing CMS ?
Most CMS (Content Management Systems) are managed manually and not paired with an AI engine that helps build an end-to-end app user journey.
How do I get started ?
There are 3 steps to get on board: 1- Download our Gaia Software Development Kit (SDK) and install it on your app. Our support team can assist you during the set-up. 2- Activate the push-notifications your app users will receive either on a timely basis, near your property or at their next visit. You can choose to use our library of templates or upload your own content. 3- Choose your suitable subscription period and payment method
What formats of push-notifications can I choose ?
There is a wide range of formats, from text, image, video, audio, URL link, PDF, feedback and app native pages.
What formats of image can I upload to the push-notification ?
Accepted formats include png, jpg, jpeg, gif and bmp with maximum size of 500kb.
What is the difference between 'Area' and 'Location' ?
An 'Area' (range up to 80m) is an area equipped with one BLE beacon inside the property. A 'Location' (range minimum 100m) is a GPS spot around the property or elsewhere. The mix of Areas and Locations offer a seamless experience in- and outside the property.
What is the difference between Bluetooth-based and time-based push-notifications ?
App users receive Bluetooth-based push-notifications only when they are in the range of a beacon, with Bluetooth active and location shared. Whereas a time-based push-notification is sent in a specific time no matter where app users are located.
What types of customer data is used by Gaia ?
Anonymous customer data is used by default and includes the app usage, push-notifications usage and property visit. In the Gaia Admin Console, you can decide which app profile categories Gaia AI accesses (<name>, <VIP tier>, <loyalty points>, etc.). The more profile data we access, the more personalised are push-notifications. The access to app profile data is however optional.
Is my data used to train the Gaia AI engine across properties ?
The Gaia AI engine is private for each property. As any property has its own layout and specific journeys, the AI-powered results are on property level to ensure high accuracy and low latency.
Is my data stored with other accounts' data ?
No, the data of your account is partitioned and kept completely separate from other accounts' data.
Is my data securely stored and processed ?
Our infrastructure got the SSLAB Rating 'A' along with the AES-256 encryption (at Rest, in Use, in Motion), the world's most secure protocol and protection for data transmission in every status . All AWS services we use have certifications for compliance with ISO/IEC 27001:2013, 27017:2015, 27018:2014, and ISO/IEC 9001:2015.
What are the Security Tools used by the Gaia Platform ?
We use AWS Shield Standard for DDoS Protection. For automatic detection and mitigation of volumetric network (OSI layer 3) and sophisticated application (layer 7). We use AWS WAF 2 with all instances of server, Storage Service and API Gateway for: bad bot and scraper protection, SQL injection protection, cross-site scripting protection, scanner and probe protection, IP address whitelist/blacklist, known attacker protection and HTTP flood protection. Along with Firewall Server, EC2 instances also have Security Group and ACLs. Security groups control both inbound and outbound traffic at the instance level, while ACLs act as a firewall for associated subnets, controlling both inbound and outbound traffic at the subnet level.
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