BestPlace
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About
BestPlace is a proven research and predictive geoanalytical tool that empowers businesses to grow their sales and enhance market share in a rapidly changing environment. It leverages machine learning to create digital replicas of specific areas, aiming to predict consumer behaviors and preferences. With over 250 sources of social, geospatial, and historical data, BestPlace identifies more than 100 category-specific patterns that allow for optimized product assortments tailored to customer needs. Clients have experienced significant sales uplifts and ROI growth from the tool's recommendations and optimization strategies for field force activities.
Platform
Features
• predictive geoanalytical insights
• machine learning-based customer behavior predictions
• end-to-end visibility of local shopper patterns
• identification of stores with highest sales potential
• optimization of product mix based on local behaviors
• processing of over 250 data sources
• direct-to-consumer market opportunities
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