Aura Vision
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About
Aura Vision is an AI-driven analytics tool for retailers that transforms in-store CCTV footage into valuable data for insights and decision-making. It helps maximize customer value by capturing accurate footfall and enabling efficient staff planning. Users can access detailed regional traffic reports, purchasing trends, and demographic insights to identify opportunities for enhancing store performance. Aura Vision features capabilities like precision staff planning to optimize labor according to customer demand, and the path-to-purchase analysis to guide consumers in their shopping journey. It provides retailers with a robust platform for benchmarking and competitive performance insights for brand partners. Designed with scalability, security, and compliance in mind, Aura Vision is suitable for deployment in public retail spaces across various regions.
Platform
Features
• scalable solution
• anonymous data handling
• secure communication processes
• compliance with data regulations
• brand performance analytics
• path to purchase insights
• precision staff planning
• demographic segmentation
• detailed regional traffic reports
• cctv foot traffic analysis
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