Aura
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About
Aura is an AI-powered Amazon repricer that helps sellers automatically optimize their pricing to increase sales and profitability. It offers real-time competitive insights, automated rules, and a streamlined interface. Aura adapts to market changes quickly while adhering to user-defined minimum and maximum prices, safeguarding margins and maintaining competitiveness. It also includes features like bulk uploads, detailed reporting, and integrations with other tools.
Platform
Features
• real-time competitive insights
• mobile support
• pricing activity log showing updates, what happened, and why. bulk listing updates using excel or sheets. auto min/max calculations using roi, profit margin, fixed profit, and profit floor.
• automated rules to manage listings
• continuous enhancements
• redesigned and streamlined
• hyperdrive
• ai – optimal strategies in real time
FAQs
How Does Aura Handle Strategy or Listing Changes?
Aura immediately updates your price when a strategy setting, cost, or min/max price is updated using the Replay system.
What is Hyperdrive?
Use Hyperdrive to submit price changes every 10 seconds on your most critical listings.
Repricing FBA vs MFN listings
Add MFN shipping charges to the cost field for Aura to account for them.
When does Aura change my prices?
Aura performs price changes differently based on the active setting and behavior.
How can I fix the “Missing Costs” notification?
Quick checks to ensure all sales have costs recorded, to ensure accurate sales metrics
Jumping to your Amazon.com listing
Quick access to each listings' Amazon ASIN page with these shortcuts.
Pricing Plans
Essential
$97.00 / per month• Unlimited Listings
• Up to $10K monthly sales
• 1 Marketplace
• 50 Aura AI, Maven™ listings
• 5 Hyperdrive™
• 1 Workflow
• 1 User
Plus
$197.00 / per month• Unlimited Listings
• Up to $50K monthly sales
• 2 Marketplaces
• 250 Aura AI, Maven™ listings
• 10 Hyperdrive™
• 2 Workflows
• 1 User
Pro
$397.00 / per month• Unlimited Listings
• Up to $250K monthly sales
• 3 Marketplaces
• 1,000 Aura AI, Maven™ listings
• 25 Hyperdrive™
• 5 Workflows
• 3 Users
Early stage
$27.00 / per month
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